Refreshment Report: Insights to Power Your Beverage Program

Discover the flavor trends, consumer insights, and category data shaping today’s beverage market. The Refreshment Report delivers practical, data-driven takeaways to help you build beverages your customers crave—and come back for.

In today’s market, refreshment is more than taste. It’s experience, wellness, customization, and visual appeal. In fact, 60% of global consumers say they value experience and adventure in what they eat and drink, and 73% of Gen Z actively seek out new flavors.

Whether you’re updating your menu, planning seasonal offerings, or optimizing your current lineup, this report equips you with the insights to stay ahead of changing consumer expectations.

What You’ll Find Inside

Beverage Trends That Matter

Get clear, actionable insights on lemonades, teas, and refreshers that drive customer engagement.

Flavor trends shaping customer preferences
Beverage styles and formats gaining momentum
Insights into what drives repeat purchases
Opportunities to refresh menus and boost repeat visits

Interactive Refreshment Report featuring lemonades, teas, and refreshers

Designed to Support Your Beverage Program

Use the Refreshment Report to:

Make data-informed beverage decisions with confidence
Identify flavor opportunities that appeal to a wide audience
Plan menu updates with actionable insights
Align offerings with evolving customer expectations

Get the Refreshment Report

Complete the form to get instant access to your full Refreshment Report. View it as an interactive flipbook, download it for easy reference, and start optimizing your beverage program today.